For authors already running Facebook Ads
Your Personal Facebook Ads Video Audit
I'll review the ads you're running, your books and your product pages, show you exactly what's holding them back, and give you new ad copy and image ideas built for your books.
$1,497 · One-time payment · Your video delivered within 2 to 3 weeks
Your ads probably aren't far off.
You've done the hard part. Your books are out there, your ads are running, and some sales are coming in.
But maybe your royalties aren't quite covering your ad spend yet. Maybe your ads work, right up until you try to spend more. Or maybe you're not sure which ads to keep, which to fix and which to switch off.
Most of the time, it's one or two things holding everything back. And they're the hardest things to spot in your own account.
That's what this audit is for.
What you'll get
01
A video review of your ads
I'll go through the Facebook Ads you're running and your numbers, and show you on video what's working, what isn't, and why.
02
Your books and product pages
I'll also take a look at your cover, blurb, price and reviews: everything a reader sees after they click. Readers don't buy on the ad. They buy on the product page.
03
Ad copy for your books
I will personally write new Facebook Ad headlines and primary text built around your readers, your books and your best reviews, ready to test.
04
Image ideas
I will put together concepts, directions and ideas for new ad images that fit your genre or niche and the readers you want to reach.
05
Your next steps, in order
A clear list of what to change first, second and third, so you're not trying to fix everything at once.
06
Yours to keep
Watch it as many times as you like, and come back to it whenever you plan your next round of ads.
How it works
1
Tell me about your books and ads
Immediately after signing up, I'll send you a few questions about your books and where your ads are right now.
2
I review everything
Your live ads, your numbers, your product pages and your catalog.
3
Your video arrives
Within 2 to 3 weeks, with new ad copy, image ideas and your next steps.
What's possible when the pieces line up
"I went back and fixed my cover, blurb, and positioning. Then I followed what Matt teaches on Facebook Ads and actually executed."
Steve Harthun
LitRPG & Sci-Fi Thrillers
Month 1
$700
Month 2
$2,700
Month 3
~$6,000
and #1 in his genre on multiple days
Who's doing your audit
Hi, I'm Matt.
I've been running Facebook Ads for books for years, on my own books and alongside hundreds of authors through my courses, my coaching and Author Mastery.
I don't win every test. Nobody does. Most ads don't work, whatever your budget. But I know what to look for, and I know which ads are worth backing.
This audit is the closest you'll get to sitting beside me while I go through your account, without booking a call or joining a program.
Is this for you?
This is for you if…
âś“ You're running Facebook Ads right now
âś“ You write fiction or non-fiction and want your ads to pay for themselves
âś“ You'd rather know what to fix than keep guessing
âś“ You want an experienced pair of eyes on your own account, not a generic example
It's not for you if…
Ă— You aren't running Facebook Ads yet
Ă— You're looking for someone to run your ads for you
Ă— You want guaranteed results. Nobody can promise that.
Your Personal Facebook Ads Video Audit
$1,497
One-time payment · Your video within 2 to 3 weeks
Questions, answered
Do I need to give you access to my ad account?
No. I'll look at your ads in the Facebook Ad Library, and you'll tell me about your numbers in a short intake form. You stay in full control of your account.
Is there a call?
No. Your audit is a recorded video, so you can watch it as many times as you like and come back to it whenever you need it.
How long does it take?
Your video arrives within 2 to 3 weeks of sending in your intake form.
I write non-fiction. Is this for me?
Yes. As long as you're running Facebook Ads for your books, fiction or non-fiction, I can help.
I'm not running Facebook Ads yet. Should I still buy?
Not yet. The audit works best once your ads are live, because I need something to review. If you're not there yet, Author Mastery is the better place to start.
What happens after I buy?
You'll get an email from me straight away with your intake form. As soon as your answers come in, I'll get started.