Royalties, ads, and the life behind your books. Read by over 15,000 authors.
One letter a week. 5-minute read. No spam, no nonsense. Unsubscribe anytime.
We live in an instant gratification world.
Same-day delivery. Same-hour answers. Dashboards that never sleep. Everything about modern life has trained us to expect the payoff to show up on the same afternoon as the effort.
Nothing about building an author business is going to feel like that.
July 4th, 2026  •  5 minute read  •  Issue #161
"Matt, my ads aren't working." It's one of the most common messages I get from authors. Sometimes it's a polite question. Sometimes a quiet frustration.Â
June 27th, 2026  •  4 minute read  •  Issue #160
Most marketing advice for authors assumes you want to become a marketer. You don't. You want to be an author who makes a genuine living from your books.
June 20th, 2026  •.  4 minute read.  •.  Issue #159
My journey into the world of self-publishing was far from conventional...
It all started when I began marketing my wife's books back in 2020. Since then, we've sold more than 350,000 copies of her books and generated over $750,000 in royalties.
I continue to run my wife's author business, but I also help other authors get the foundations of their book business right, then use marketing and advertising to position their books in front of their ideal readers, sell more copies and build a thriving and sustainable career as an author.
And I want to help you do the same.
Join 15,000+ authors building a business on their own terms.
One letter a week. 5-minute read. No spam, no nonsense. Unsubscribe anytime.
Royalties, ads, and the life behind your books - without the grind. Read by over 15,000 authors.
One letter a week. No spam, no nonsense. Unsubscribe anytime.
