Play Like A Kid

Watching our 3 boys play with their toys, playing together, and creating their own stories about monsters, bears and dragons, got me thinking...

When we grow up and become "responsible adults", we suddenly forget about playing.

Life gets all serious.

And I get it, we have to take "adult stuff" seriously; bills, health, finances, food, education, etc.

But just because we're all grown up, does it mean we have to stop playing?

I don't think so.

We can still have fun.

Even in our businesses.

Owning and running your own business is like having your own playground.

Let's reframe it a little...

Think of playing in business as testing. (Sounds a bit more grown-up, right).

What could you test?

– Ads

– Books

– Series

– Emails

– Social Media Posts

– Website Design

– Reader Magnets

The list goes on and on. So many opportunities. So many.

And without testing (playing), you won't know what works and what doesn't.

We have to put things out into the real world to know if they're going to be a hit or not.

Sure, playing can sometimes end with a scuffed knee, or a cut elbow, but kids get back up, dust themselves off, and carry on playing.

As adults, and I'm speaking from personal experience here, we can go into a decline for days analyzing every little thing, and why it didn't work.

Whereas, we should take a leaf out of our kids' book, get straight back and carry on playing (testing).

So, next time you catch yourself thinking all grown up, take a step back and think about how you could make things more fun, more interesting, more playful.

We spend so much of our time running our business; it should at least be fun.

Your life. Your business. Your rules.

It's playtime.

Speaking of which, our 3 boys are at daycare today (playing), so I'd better get them ready.

To Your Success
– Matt