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  • How I test Facebook Ads using Meta’s AI
  • Step-by-Step Campaign setup walkthrough
  • Example Ads that have generated 1,000’s of books sales

What You'll Learn About Direct Sales

Mar 28, 2024

When I first put together the curriculum for The Direct Sales Blueprint For Authors course, I thought it covered everything authors wanted to know about direct sales.

I was wrong.

I invited 160+ authors to leave feedback on it.

And wow!

That feedback has been instrumental in structuring a course that authors actually want, not what I think they want.

Big difference.

When I began building the curriculum for the course (October 2023), I'd been working on my wife's direct sales store for the previous few months, and I had clearly got complacent and taken some of my knowledge for granted.

It took the perspective of 160+ authors to show me what was missing. 

It's been such an eye-opening experience to build this course with a group of authors providing me with feedback every step of the way.

The course is now in such a better place than it would have been, had I gone about building it on my own. 

I can wholeheartedly say that the course wouldn't be where it is today without the input from these 160+ authors.

With all that said, after 5 months of working with these authors, here's a rundown of the modules we'll cover in The Direct Sales Blueprint For Authors course:


Module 1: The Minimum Viable Store

Module 2: Setting Up Your Shopify Store

Module 3: Adding Books To Your Store

Module 4: Building Your Product Pages

Module 5: Building Your Shopify Store

Module 6: Setup Your Email Marketing

Module 7: Your Offer Structure

Module 8: Tracking and Store Optimization

Module 9: Facebook Ads For Direct Sales


I'm also including a couple of bonuses with the course:


Bonus #1: Klaviyo (Email Marketing) For Authors Mini Course

Bonus #2: Direct Sales Tools and Resources


And, as direct sales and eCommerce as an industry adapts, evolves and changes, you'll receive all future updates to the course free of charge.

I've already got several new lessons and modules planned for the course, which I'll be rolling out over the coming weeks and months.

>> Find out more about The Direct Sales Blueprint For Authors course here

Got questions? Please feel free to reply to this email and ask away; I'm always happy to help.

To Your Success
– Matt

 

Launch Your First Facebook Ads Campaign And Start Generating More Book Sales Today

Get immediate access to my FREE Facebook Ads For Authors Masterclass when you sign up for my weekly newsletter for authors, and discover:

  • My exact Facebook Ads strategy
  • How I test Facebook Ads using Meta’s AI
  • Step-by-Step Campaign setup walkthrough
  • Example Ads that have generated 1,000’s of books sales