EP10 | My Post Book Launch Ads Strategy AND Book Launch Results [CASE STUDY]
You’ve just come off the back of a book launch or big promotion and spent a few hundred or a few thousand dollars. You’ve now got a decision to make…
Do you turn off all the Ads and coast with the sales and Page Reads that come along with a successful book launch due to the high ranking in the Amazon stores? Or do you continue running Ads, albeit at a lower daily budget?
In today's episode, that's exactly what we're discussing! And I'll share my Post-Launch Ads Strategy with you for both Facebook Ads and Amazon Ads.
What You'll Learn
- The 2 options you have with Ads after a launch or promo
- My preferred post-launch Ads Strategy for Facebook Ads and Amazon Ads
- Results from my latest book launch (sales, page reads, ad spend, royalties, etc.)
- Top Tips for riding the wave of a high ranking on Amazon after a successful launch
- And so much more...
Resources
- Book Launch KCD Combo Case Study Guide: https://matthewjholmes.com/kcdlaunch
- Episode 8: Planning For A Book Launch [CASE STUDY]: https://matthewjholmes.com/episode8/
- Episode 9: Optimising and Scaling Ads During A Book Launch [CASE STUDY] : https://matthewjholmes.com/episode9/
- Work One-on-One with Matt: Author Ads Power Hours
- Your FREE... Author Ads Bundle
- Your FREE 3 Part Video Training: Jumpstart Author Ads
- Advertising Books: FREE Books Written by Matt
- Email Matt: [email protected]
